Shopify has over 800,000 merchants, but one might wonder why most of the stores fail. In this blog, you'll find the answers and a solution to avoid the mistakes you make in working with your store every time.

I understand that you don't want your eCommerce business to fail. Hence, I wrote this blog for you to decrease the failure rate by at least 1%.

Thousands of Shopify stores have been built, but how many of them fail? Only 5% of them succeed, while 95% fail.

The reasons for this failure are listed below.

• Choice of Bad Products
• Lack of buying options
• Low-Quality Shop
• Product margin is going down
• Lack of Marketing
• Problem in Shipping
• Customers are not returning back
• Poor Customer Service
• Wrong Dropshipping Niche
• Poor Optimization of your Shopify Theme
• Lack of mobile application for users

Choice of Bad Products:

Although you may have chosen the right niche, your Brand won't grow if you don't choose the right products in your store that people want. The best way to make your store unique is to sell products Something unique that creates a wow factor. Love, security, and other things make up this wow factor. You will be need to customer-centric for some time to understand their need for products that they will be in search of and what they want to buy.

Lack of buying options :

Being an online store the first step to make sure is that your shopping experience is best for your customers. Your customers will go elsewhere if your store doesn't provide customization options. If other stores offer more customized options, they will shop elsewhere. To avoid this, you can offer product recommendations & bundles, special discounts, upsell and cross-sell items, etc.

Low-Quality Shop : 

Imagine you are looking for cool toys or pets online and you reach a site that has incorrect spelling. On top of that, the images are of low quality and the fonts vary from page to page. This type of issue can lead to a low level of trust from your valuable customers when you suspect it is a fraudulent store or an impostor. Your newly launched store will fail as a result.

Product margin is going down :

Lots of people are nervous to keep their margins high because they think that who would buy this for high margins? Remember that not success in low margins leads you to failure. But in a case change the product if you are selling the product with low margins and there are no ways to improve it. This would be simple for you.

Lack of Marketing :

Promoting your Shopify store on social media it’s a better way to promote your store. You can start Facebook ads, Youtube ads, posting stories on Instagram, etc. Many people do this to promote their brand and attract new visitors to their store. When you do this your visitors are converted into valuable customers it’s our goal.

The problem with Shipping :

The Second biggest problem in Shopify stores is shipping. Overloaded suppliers often skip or miss orders because they are overloaded. So personally I would recommend you to sell those products that are in more demand in the market and those products which customers can’t buy from the local stores.

Customers are not returning back :

Shopify stores fail because customers don't come. If they had a positive experience, they will definitely return, but if they had a negative experience, they may not. Customer retention and satisfaction are the keys to improving return rates. You should reply to them as soon as possible if they contact you for any support. Reply to them as soon as possible, don't wait for 2-3 days.

Poor Customer Service :

We are most concerned with attracting new customers to our store and providing them with great services. Provide them with an FAQ page so they can get their questions answered. Make it easy for your customers to contact you. Provide them with 24/7 customer service. When they come to you with questions, reply to them promptly and be polite. Poor customer service can be avoided by doing these things.

Wrong Dropshipping Niche :

Shopify stores fail for a variety of reasons. People just don’t have the patience to understand their niche before they start opening stores. You should invest your time in niche research if you want to achieve your long-term.

Here is the main mistake people make every time. Jumping into the trending niche is what they do. Most Shopify stores fail because of this. Niche markets might not have a large audience. If you forget about your groundwork, you will not succeed. Spend more time identifying your niche. It is your responsibility to identify your niche on your own; no one can help you with that. Among the niches are gardening, sports, fashion, etc. Find a niche with low competition and a large audience in which you can move forward.

Poor Optimization of your Shopify Theme : 

Most Shopify stores fail because of a lack of conversion tactics. My personal experience suggests that you use Shopify Booster Theme to increase conversions. Designed to increase sales, this theme is very simple and elegant. Instead of using a free theme, why not use Shopify Booster Theme?

Lack of mobile application for users: 

Most eCommerce sales are generated on mobile devices. Since mobile users are on the rise nowadays, you should provide your customers with Shopify Mobile Apps so that they can easily make their favorite products on the go.

Conclusion:

In conclusion, while there are many reasons why Shopify stores fail, there are also many ways to avoid these mistakes and increase your chances of success. By choosing the right products, providing buying options and customization, creating a high-quality shop, maintaining reasonable product margins, implementing effective marketing strategies, improving shipping practices, focusing on customer retention and satisfaction, selecting the right niche, optimizing your Shopify theme, and offering mobile applications, you can set your eCommerce business on the path to success. Remember, every effort counts and even a small improvement can significantly decrease your store's failure rate.if you have any query feel free to contact us.